On November 24, 2017, the 2017 Qingjie Lubricant National Distributor Conference and the First Automotive Aftermarket Marketing Practical Training Workshop—hosted by Qingjie Petrochemical Co., Ltd. and themed "Transformation and Breakthrough"—were successfully held at the Maya Jiatu Hotel in Wuhan. Over 200 distributors from across the country traveled long distances to gather here, eager to secure better policies, gain insight into the latest industry trends, and contribute to Qingjie’s future development. Together, they shared their achievements and honors from the past year and jointly laid the foundation for a new era of brilliance in 2018.

　　The theme of this conference is “Transformation and Breakthrough,” aiming to harness the collective strength and wisdom of distributors nationwide. Together with Qingjie Lubricants in 2018, we will break through the status quo, reshape the industry landscape, and achieve a significant leap forward in product quality, brand awareness, and distributor sales. By joining forces, both sides will create a win-win future.

　　The meeting officially began at 2 p.m. Mr. Wang Pengtao, General Manager of Qingjie Petrochemical, delivered the opening remarks, summarizing the achievements Qingjie Lubricants made in 2017. Mr. Wang also discussed the challenges and opportunities we face in the current environment of soaring raw material prices. “The lubricant market is set to undergo tremendous changes in the future, presenting us with significant challenges. However, we are more determined and confident than ever, and we will work closely with all of you to actively promote support for our distributors’ policies. Guided by the principle of advancing hand-in-hand with our distributors, we place great importance on fostering win-win relationships with them, achieving a triple-win outcome with repair shops, and ultimately realizing a quadruple-win situation that benefits both our distributors and the vast majority of car owners—thus building a brand that consumers trust and love.” He emphasized that, in the face of increasingly fierce competition, Qingjie will remain steadfast in its commitment to brand excellence, superior quality, and cutting-edge technology, working closely with our customers to achieve mutual success and secure a bright future. At the same time, he provided a profound and compelling analysis of our development plans for the years ahead. Mr. Wang’s speech received unanimous praise from the attending distributors and other guests, greatly boosting everyone’s confidence.

　　As representatives of Light Speed Lubricants’ long-term partners, Director Li Yunpeng from the China Petrochemical Research Institute and Mr. Guo Feng, General Manager of Chevron Greater China, both expressed their heartfelt congratulations on Light Speed Lubricants’ outstanding achievements over the past year at this conference, and pledged to continue supporting the development of Light Speed Lubricants in the future.

　　During the meeting, Mr. Bian Tengfei, Chairman of Beijing Tengfei Planning Co., Ltd., shared automotive aftermarket marketing strategies during the morning session. He analyzed current promotional approaches that are driving rapid growth in the automotive aftermarket—for instance, how terminal stores should select suppliers and how stores can weather economic downturns. His presentation offered every attending dealer an in-depth analysis of market trends and a compelling vision for collaborative success in the industry.

　　In addition to the valuable insights shared at this summit, there were also plenty of great deals on offer. A special lucky draw was set up on-site, with prizes including Xiaomi bracelets, electric pressure cookers, Michelin inflatable pumps, and more—drawing constant screams of excitement from the attendees.

　　To express our gratitude to the numerous Light Speed Lubricants distributors who have grown together with Light Speed over the years, to encourage distributors with outstanding market performance, and to recognize those distributors who have made exceptional contributions to Light Speed Lubricants, this conference honored top-performing distributors. Awards were presented in categories including the Outstanding Distributor Award, the Exceptional Achievement Award, and the Supreme Contribution Award, with more than 50 distributors receiving recognition.

　　The event also awarded the winners of the 2017 Light & Agile Lubricants’ Most Beautiful Distributor Award (online voting). The venue was filled with a joyful and festive atmosphere, brimming with passionate enthusiasm! The music captivated every distributor present, further boosting everyone’s morale and determination.

　　Subsequently, to enable distributors from across the country to gain deeper insights into sales experience and management best practices, this conference specially invited outstanding distributor representatives from Pingdingshan and Jingzhou to share their personal journeys and lessons learned, as well as their respective marketing strategies. The event was met with continuous applause and frequent interaction from the audience!

　　The highlight of the conference was the on-site promotion policy introduced at this event. Mr. Liu Jinfeng, Deputy General Manager of Qingjie Petrochemical, provided a detailed explanation of the on-site ordering policy on behalf of Qingjie Petrochemical. Qingjie Petrochemical had prepared exciting special-price products, cash coupons, and home appliances—among other generous gifts—for the distributor partners attending the conference. Just after the detailed explanation concluded, distributors eagerly took to the stage, holding their order forms and vying to place orders.

　　As the host reported that payments of 1 million, 500,000, and 300,000 had been made... the atmosphere at the scene was incredibly lively. In just twenty minutes, the total order value on-site had already reached 8 million.

　　To express gratitude for distributors’ unwavering commitment and support of the Qingjie brand, Qingjie Petrochemical has prepared a lavish appreciation banquet and exciting performances, including a fashion show, for the 2017 Distributors’ Conference. Manufacturers and distributors gathered together in joy, enthusiastically envisioning new horizons for future development.

　　Early on the 25th, more than 200 distributors from across the country enjoyed a delightful visit to the Huanghelou, a national 5A-level scenic spot known as “the First Pavilion Under Heaven” and one of the “Three Great Pavilions of Jiangnan.”

　　This meeting enabled distributors to gain a more direct and intuitive understanding of Qingjie Lubricants’ advanced technological capabilities, boosting their confidence in collaborating with Qingjie Lubricants and laying a solid foundation for building a networked, comprehensive sales system. Meanwhile, through exchanges and communication with frontline distributors, we can accurately grasp the needs of our target consumers for lubricant products, thereby enhancing Qingjie Lubricants’ core competitiveness as a brand.

　　In 2018, Qingjie Lubricants will go all out to achieve steady growth in sales targets and full coverage of distribution channels. Like a caterpillar breaking free from its cocoon to take flight, Qingjie Lubricants looks forward to working closely with our distributor partners—united in spirit, overcoming challenges together, and jointly leading the “lightning-fast” momentum across the industry, thus collectively realizing our goal of “taking flight!”