Agency Application Process
Customers apply to join, fill in the regional agency application form, customers submit relevant information: business license, tax registration certificate, legal identity card, etc. Easy to conduct a comprehensive evaluation of agents, invited customers to visit the company to negotiate through the review of the signing of regional agency contracts, relevant guidance and cooperation, sales support, technical training agency system.
Provincial Capital City Agent
Qualification requirements:
A. In general, an individual or independent legal person company with assets of at least 800,000 yuan is required. It has a working capital of 300000 yuan.
B. Rich experience and contacts in automotive lubricants, automotive related industries, and its own marketing network.
C. There is more than one person who is specially responsible for the market development, promotion and related work of the "Qingjie" brand in its region.
D. Store and warehouse with a business area of more than 30 square meters, so as to facilitate the display of "light" brand image and product storage.
E. Have more than one vehicle specially used for pasting "light" image stickers and product distribution.
F. Have at least one formal marketing campaign within 90 days of authorization.
G. At least four formal campaigns every twelve months.
H. Commit to abide by the rules and regulations formulated by "Qingjie" for the agent.
Regional tasks and purchase requirements:
A. Develop 30-50 chain stores in provincial capital cities (2-3 chain stores in county-level cities).
B. In the first year, the basic sales task in the suburbs of the city is 800,000 (excluding the counties and cities under the region).
C. The first batch of official purchase quantity is more than 200,000.
Regional Agents
Qualification requirements:
A. In general, an individual or independent legal person company with assets of at least 500,000 yuan is required. It has a working capital of 250000 yuan.
B. Rich experience and contacts in automotive lubricants, automotive related industries, and its own marketing network.
C. There is more than one person who is specially responsible for the market development, promotion and related work of the "Qingjie" brand in its region.
D. Store and warehouse with a business area of more than 30 square meters, so as to facilitate the display of "light" brand image and product storage.
E. Have more than one vehicle specially used for pasting "light" image stickers and product distribution.
F. Have at least one formal marketing campaign within 90 days of authorization.
G. At least four formal campaigns every twelve months.
H. Commit to abide by the rules and regulations formulated by "Qingjie" for the agent.
Regional tasks and purchase requirements:
A. Develop 10-30 chain stores in the district (1-2 at a county level)
B. The basic sales task in the first year is calculated according to the number of counties in the region, with 200,000/county as the standard.
C. The first batch of official purchase quantity is more than 100,000.
County-level Agent
Qualification requirements:
A. In general, an individual or independent legal person company with assets of at least 300,000 yuan is required. It has a working capital of 150000 yuan.
B. Rich experience and contacts in automotive lubricants, automotive related industries, and its own marketing network.
C. There is more than one person who is specially responsible for the market development, promotion and related work of the "Qing Jie" brand in its region.
D. Store and warehouse with a business area of more than 30 square meters, so as to facilitate the display of "Qing Jie" brand image and product storage.
E. Have more than one vehicle specially used for pasting "Qing Jie" image stickers and product distribution.
F. Have at least one formal marketing campaign within 90 days of authorization.
G. At least four formal campaigns every twelve months.
H. Commit to abide by the rules and regulations formulated by "Qing Jie" for the agent.
Regional tasks and purchase requirements:
A. Develop 1-10 chain stores in the region (including townships; one for each township)
B. The basic sales task in the first year is 300,000.
C. The first batch of official purchase quantity is more than 50,000.
Understand the project
01
Intent Consultation
02
Fill out the application form
03
Submit the application
04
Evaluation Review
05
Negotiating cooperation
06
Sign a cooperation contract
07
Note: Investments carry risks—proceed with caution when considering franchising.
Conditions for Joining
Basic conditions of the agent
1. It must have a relatively legal license to engage in business activities. The procedures comply with the relevant laws and regulations of the state.
2. Have strong leadership, organization and market operation ability, have the courage and confidence to start a business, and devote themselves to the market development and sales of lubricant industry. Willing to grow and develop with the company's brand, with the future investment vision of the aspiring people!
3. Can identify with the company's business philosophy; Be able to accept the training and management of the company's product knowledge and marketing.
4. Relatively large-scale business premises, relative sales channels and market networks.
5. Engaged in auto parts, lubricants and related industries for more than two years, with good business reputation and integrity quality.
6. In order to ensure the smooth promotion of the company's brand by regional agents, the first batch of purchases by agents shall reach the relative amount.
Operating Requirements
1. In order to protect the interests of customers, the company is required to operate in the area specified in the contract, and no collusion is allowed.
2. Formulate a reasonable sales plan and order plan.
3. Pay attention to the market information and feed it back to the headquarters of the enterprise in time, so as to adjust the market operation plan of the headquarters to the distributors in time.
4. Promote product sales in line with the business philosophy of "customer first, service first".
5. In order to ensure the integrity of the sales network, it is necessary to fully guarantee the timeliness of the customer's supply and have a relative inventory.
6. Assist each other in work and life with the business manager assigned by the headquarters, and work together to start the sales network.
7. Implement a unified and standardized brand image according to the regulations of the enterprise.
Obligations to The Regional Agent
The company shall comprehensively, systematically and continuously do a good job in the planning, publicity, promotion and service of the "Qingjie" brand in the national market. In order to ensure that the "light" brand has a competitive advantage in the same industry, enhance brand awareness, and establish a good brand image in the minds of consumers.
The Company shall promptly and continuously research and develop new products that are marketable and reasonably priced. Make "Qingjie" brand products more specialized, serialized and visualized.
The company has the obligation to assist the regional agent to open a cooperative store in the local area, and timely provide relevant documents such as industrial and commercial registration information, trademark registration, enterprise product standard certificate, quality inspection report, quality commitment, etc.
The company provides market feasibility analysis report, marketing plan and compulsory training guidance for regional agents.
The company guarantees that the quality of the company's brand series products conforms to the enterprise standards or industry standards or national standards.
The company regularly or irregularly dispatches marketing personnel to visit regional agents, assist and guide regional agents to develop local markets.
The company provides all kinds of relevant promotional materials, picture albums, posters, oil exhibition shelves, work clothes of the garage, and various promotional products to the regional agents.
According to the sales performance of regional agents, the company formulates sales incentive policies, implements year-end rebate policies and a number of preferential incentives.
Support for Regional Agents
Information Support
Through the Lightweight website, the WeChat provides a business operation platform for regional agents in a fast, convenient and simple way.
Technical Support
Regular training courses on professional and technical knowledge and marketing knowledge are held to help regional agents and their employees quickly enter the working state and enhance their business competitiveness.
Promotion Support
Organize regional agents to carry out local or national product promotion activities, participate in large-scale domestic trade fairs, invite well-known industry experts to hold regular product knowledge lectures, marketing, promotion planning, etc.
Business Support
Irregularly dispatch business management personnel, marketing planning personnel, and assist sales personnel to help agents develop the market.
Storage and Transportation Support
Provide sufficient supply of goods, quality and quantity, timely and rapid delivery, in line with the company's regulations, transportation costs paid by the company.
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Business Address:
Room 1905, Quanshun 186 Office Building, Zhanlan Road, Luolong District, Luoyang City